The leading international fair for residential and contract textiles, Heimtextil, will present a whole new concept for its trend show in 2015.
The new plan promises to bring about an added sense of fun and whimsy to the popular annual event.
“We plan to expand the Trend Show into a ‘Theme Park’ and make room for a comprehensive presentation of future-oriented subjects relevant to the sector," said Frankfurt Fair vice president of textiles and textile technologies Olaf Schmidt. "To this end, we are planning a series of new measures, with which we aim to draw greater attention to design-oriented, contemporary aspects.”
The overall responsibility for the new Theme Park is in the hands of Stijlinstituut Amsterdam. Experts from six international design studios met already in March 2014 for the annual Trendtable in order to exchange ideas and opinions on global design developments. The outcome of this discussion will form the creative basis for the innovative Theme Park at next year’s show.
During the Trendtable, each design studio presents its own trend predictions, with these prediction each being discussed and refined. At this year’s Trendtable, the designers presented a variety of future-oriented projects covering architecture, interior design, fashion, art and lifestyle.
The Theme Park will focus on the topics of hospitality, sustainability and colour. Dedicated presentation zones will visualise trends and innovation themes.
“The ‘Theme Park’ will concentrate creativity, science, technology, business and communication to reveal new solutions and developments in the world of textile interiors”, explained Anne Marie Commandeur of Stijlinstituut Amsterdam.
Participating design studios at the Trendtable were:
- Lisa White, creative director of Homebuildlife / WGSN, USA
- Felix Diener, textile designer at Studio Felix Diener, Germany
- Mayouri Sengchanh of Exalis / Carlin International, France
- Kate Franklin and Caroline Till of FranklinTill Studio, UK
- Dan and Gen Namura of Dan Project, Japan
- Anne Marie Commandeur, Grietje Schepers, and Anouk Haegens of Stijlinstituut Amsterdam, Netherlands